Canson Paper
The video shows perfectly our manifest, the meaning of paper when we think about art. The paper manifest is a special project supported by Canson Brasil.
I had been working for Canson Brazil for two years before my move to The Netherlands. It was an amazing and refreshing experience. My mission was to connect the paper brand with the artists, introduce paper types for the best technique, and increase the knowledge of art paper in the market. I invited 7 artists with different styles to create several art pieces on various paper types. I put together an exhibition and several days of workshops and presentations. The opening was a success, and the project was reproduced in many others formats around brazil.